With inflation continuing to hit hard, major retailers like Target and Walmart are stepping up with unprecedented Thanksgiving deals to ease the burden on American families.
Story Highlights
- Target announces the lowest Thanksgiving meal prices ever, under $20 for a family of four.
- Walmart offers a Thanksgiving meal for 10 people for less than $40 —the best value since 2022.
- Retailers like Aldi and Lidl are offering significant savings on holiday meals to offset rising food costs.
- Free turkeys and discounted meal bundles aim to support families during inflationary pressures.
Target’s Unmatched Savings on Thanksgiving Meals
This week, Target unveiled a Thanksgiving meal deal for four people priced under $20, its lowest ever. This affordable option includes favorites like turkey, stuffing, and potatoes, ensuring celebrations without financial strain.
The deal features Good & Gather Premium Basted Young Turkey at just 79 cents per pound, mirroring last year’s pricing despite a predicted increase. Target’s initiative aligns with conservative values by promoting fiscal responsibility amid inflation.
Target Reveals Family Thanksgiving Meal at Lowest Price Ever at Less Than $5 a Person https://t.co/6H4lKIULSU
— People (@people) November 5, 2025
Walmart’s Unbeatable Value for Larger Gatherings
Walmart has announced its best Thanksgiving meal offer to date, serving ten people for under $40. This package includes a Butterball turkey at 97 cents per pound and over 20 additional items.
Walmart CEO John Furman highlighted a 25% price reduction from last year, positioning the meal under $4 per person. This move supports families by offering significant savings during times of economic uncertainty.
Beyond price cuts, Walmart is providing free express delivery for first-time pickup and delivery customers, demonstrating a commitment to convenience and customer service.
Additional Holiday Savings from Aldi, BJ’s, and Lidl
Other retailers are also offering competitive deals. Aldi has reduced the price of its Thanksgiving meal to $40 for 10 people, a $7 drop from last year. BJ’s Wholesale is reviving its free turkey promotion for members spending $150 or more on holiday essentials.
Lidl is offering a holiday meal for 10 for less than $36 —the lowest price in its history. These offers reflect a trend among retailers to assist consumers amid rising grocery costs.
These initiatives by leading retailers are crucial as wholesale turkey prices are projected to rise by 40% due to both economic factors and disease challenges, according to the American Farm Bureau Federation.
By launching promotions earlier, retailers aim to mitigate the impact of soaring grocery bills, a sentiment echoed by retail experts.
